The Real Magic of Halloween: Why We Love Being Someone Else for a Day
- Black Sheep Co. Team

- Oct 28
- 3 min read
There's something electric about Halloween that goes way beyond candy and decorations.
It's the one day of the year when everyone (from kids to grown adults) can walk into a party or down the street dressed as a pirate, a disco queen, or a giant taco, and nobody blinks. We get to slip into someone else's life, try on their swagger, and see what it feels like to move through the world differently.
We love it. And it makes A LOT of sense when you think about the why behind that.
The Thrill of Transformation
Think about the last time you really got into a Halloween costume. Maybe you spent weeks perfecting it, or maybe you threw something together at the last minute. Either way, there was probably a moment when you caught yourself in the mirror and felt... different.
A little bolder. A little freer. A little more playful.
That's not an accident. When we dress up as someone else, we're giving ourselves permission to experiment. To step outside our usual patterns and see what happens. The superhero costume lets you stand a little taller. The vintage glam outfit lets you channel confidence you didn't know you had. Even the ridiculous, goofy costumes (maybe especially those ones) give us permission to stop taking ourselves so seriously.
It's a safe playground for imagination. For one night, the rules are different. You can be loud if you're usually quiet. Mysterious if you're usually an open book. Completely absurd if you're usually buttoned-up.
What Happens When the Costume Comes Off?
Here's the interesting part: Halloween ends at midnight (or whenever you finally get that makeup off your face). You wake up the next morning and go back to being you.
But what if some of those feelings didn't have to disappear with the costume?
What if that confidence, that playfulness, that sense of possibility weren't just borrowed for the night? What if they were already inside you, waiting for permission to come out?
The thing about dressing up as someone else is that, paradoxically, it often reveals something true about ourselves. The character you chose, the energy you brought to it, the parts that felt most fun or freeing, those aren't random. They're breadcrumbs.
Being "Someone Else" All Year Long
Most of us spend way more time than we'd like wearing a different kind of costume: the one we think we're supposed to wear. The professional who's always got it together. The parent who never needs help. The person who fits neatly into everyone else's expectations.
And unlike Halloween, we don't get to take that costume off when we get home.
But what if you could? What if you gave yourself the same permission you give yourself on Halloween—to explore, to experiment, to try on different versions of yourself and see what fits?
That's not about becoming someone else. It's about becoming more fully yourself.
Your Year-Round Permission Slip
This is the work we do in Authentic You—our six-week program where you get to explore who you truly are, outside of all the noise, all the expectations, all the "supposed to's."
It's like Halloween for your inner life. Except instead of trying on costumes, you're uncovering the parts of yourself that have been hiding. The quirks you've been downplaying. The dreams you've been postponing.
And here's the best part: you don't have to wait for one night a year to feel that electric sense of possibility. You don't need permission from anyone else to step into who you really want to be.
You just need to start asking better questions and exploring how to take the next step.
So Here's Your Invitation
If Halloween reminds you every year how good it feels to step outside your everyday self, don't let that feeling disappear on November 1st. That thrill, that playfulness, that confidence: it's yours to keep.
The question is, what would it look like if you gave yourself permission to feel that way more often? Not by putting on a costume, but by taking one off?
If you're curious about what that might look like for you, Authentic You might be exactly what you need. It's where we help you uncover your Black Sheep Gifts—the things that make you different, weird, and undeniably you.
Ready to explore? Let's make it your own. Join us here or connect with us to learn more.







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